Search engine optimization (SEO) can be overwhelming for bloggers, but it doesn’t have to be. Implementing just a few SEO tips can drastically improve your site’s rank.
Best SEO Tips:
- Choose a popular but not overly broad niche that you are passionate about.
- Strive for at least 100-200 pages of content about your niche area.
- Post several times per week (preferably once per day).
- Write about popular topics, frequently asked questions, and tie-ins to seasons, holidays, and what is “in the news”.
- Use keywords in your post’s title and in your copy, but don’t overdo it.
- Write content your readers would find relevant and valuable.
- Have a unique perspective to differentiate your blog from others.
- Use keywords whenever you link to other posts you’ve written.
- Label your posts with tags.
Getting Links from Other Sites:
- Make a list of key blogs in your industry that you’d like links from.
- Read their blogs regularly. Leave comments and contribute to the discussion.
- Write posts that their readers would find valuable. Then politely email them. (Don’t spam!)
- Submit your blog to directories.
- Participate in blog carnivals.
- Spread the link love - link to other relevant blogs.
Keyword Research Tools:
- Adwords Keyword Selection Tool: https://adwords.google.com/select/KeywordToolExternal
- SEO Book Keyword Tool: http://tools.seobook.com/general/keyword/
- WordTracker: http://www.wordtracker.com
Research What’s Popular in the Blogosphere:
- Popular: http://technorati.com/pop/
- What’s Hot: http://technorati.com/wtf/
- Popular Tags: http://technorati.com/tag/
Monitor How People Find Your Site:
- HitTail: http://www.hittail.com - Keeps track of the “long tail” of search results for your site
- Google Analytics: http://analytics.google.com - Great, free statistics package.
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